Interaction Design
Visual Design
Web Design
Based in Toronto
Product Designer @ Jetbeep


UI/UX - Product design - Web design -
UI/UX - Product design - Web design -
WHAT I DO
Three key pillars of my UI design are consistency, simplicity and meaningfulness. In my designs every single piece of interface is handcrafted, off-course.
I take an empathetic approach to user-centric product design which helps me deeply understand customers’ needs, drivers, and pain points.
I follow 3 key fundamental principles when I design any interaction between product and customer: empathy, prototyping and early testing.
I help companies and products to establish their brand identity - I design logos, adaptable and scalable design guidelines, branding materials and so on.
I use Webflow to develop and launch responsive, easy-manageable and scalable websites.
Featured projects - Featured projects -
Featured projects - Featured projects -
- Product - Interface - Branding
Сase studies of selected projects
Area of expertise:
Fintech, proximity services, retail, transportation, parcel services, banking.
Jetbeep app
An interactive mobile app that enables potential clients to test Jetbeep’s products in a real environment.
FTN Monitor
Designing a private financial market monitoring platform.
Picapac
Web application for customers and couriers of the European last mile service provider.
TDHI
Application for the oil in water monitor and analyzer — hydrocarbon detection using UV and visible fluorescence technology.
EXPERTISE
I transform tough and tricky business problems into elegant solutions using visual design, rapid prototyping, and interaction skills. I find joy when products that I build are enjoyed by customers.
User Experience

User research

Problems and pain points

User flows

Information Architecture

Wireframes & Prototyping

Usability Studies

Planning and Strategy
User Interface

Responsive Websites

Native iOS and Android applications

Scalable Design

Design Systems

Motion Design

Custom Artwork
Web design (Webflow)

Fully responsive websites in Webflow

High class development

Smooth animations

E-commerce

Integrations
Branding

Strategy

Identity

Branding Guidelines

Logo design
User Experience - User Experience -
User Experience - User Experience -
User Experience - User Experience -
Branding - Branding -
Branding - Branding -
Branding - Branding -
Webflow - Webflow -
Webflow - Webflow -
Webflow - Webflow -
User Interface - User Interface -
User Interface - User Interface -
User Interface - User Interface -
Product Design - Product Design -
Product Design - Product Design -
Product Design - Product Design -
JOURNEY & EXPERIENCE
I am entirely self-taught. I came to product design by being a non-tv media sales executive, entrepreneur, product delivery manager, UX/UI and web designer.
Now
2017


Being in Jetbeep since the very beginning and going through all stages of company transformation from startup to becoming a product company.

Helping define key products and design strategy.

Designing web and mobile applications.

Guiding products from ideation to implementation, designing new features for existing products.

Designed corporate style guide and brand identity (including logo, stationary, and guidelines)
2017
2016


I worked on many projects in different areas which helped me to leverage my design (interfaces for both mobile and web, interaction design) and communication skills.

Designed web and mobile applications.

Developed responsive websites.

Helped multiple businesses craft their online presence.
2016
2014


My role involved ensuring that every project I worked on, through meticulous research and various stages of prototyping, delivered the best user experience to end users.

I designed and delivered pixel-perfect, user-centered interfaces for web and mobile that met business needs.

I also was a Project Delivery Manager for one of the key clients of the dev company - involved in planning, budgeting, and supervising project delivery from the beginning to the end.
2014
2013


As a Product Delivery Manager I was managing the delivery of multiple big and medium media web products such as local Kyiv newspaper “Evening Kyiv”, news portals such as ForUa, TV17.ua, Vesti.ua, and news aggregator Gigamir.net.

Here also were my first steps as UX/UI designer (prototypes and wireframes for Evening Kyiv and Gigamir.net).